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Paving the Road to Success

Maintaining Your Own Website

This brief article will help you understand what you need to know and do in order to maintain your own website.

There are several aspects to a website, namely:

  1. Structure,
  2. Functionality,
  3. Style,
  4. and, last but not least, Content.

The first three aspects of a website are the province of the website designer or developer. You will usually have some input into the way these aspects of the website are created, but you won’t be directly involved in either creating or maintaining them. However, it has been said that as far as search engines are concerned, content is King. And this is the aspect of the website that you will be most involved in creating and ought to be involved in maintaining.

Before the advent of WordPress, we used to discourage our website clients from attempting to maintain their own websites. The problem was that they would have needed to acquire and learn the software tool that we had used to implement their website. With WordPress, however, it’s a different story.

WordPress has evolved from being a simple blogging platform and is now a full-fledged content management platform fully capable of supporting the creation of the most sophisticated and attractive websites. Fortunately, with the wide acceptance and application of WordPress, there is a lot of information on the internet about how to use this platform. Even more importantly, we can now teach our clients how to use the fairly simple administrative or back-end facilities of WordPress in order to handle number 4 above. They can now be directly involved in both the creation and the maintenance of the content of their own website.